We’re coders. No denying that. We’ve dealt with it in our own way. But agency partnerships are a great coping strategy.
Digital projects don’t just need coders. They need designers, video production teams, SEO experts, social media whizz kids, hardware geeks. Even specialist coders that do things we don’t. No, not like that. And hard as we’d try, they’ll always do a better job than us at those things.
That’s why when you work with Purr, if you don’t have one of those specialisms for your project, we’ll dig out the Rolodex and bring that skill to the table – with one of our partners that matches the brief and the budget. As members of BIMA and The Agency Collective, that address book is on the busy side!
Looking to partner with us?
Often, we’ll work directly with other agencies to provide our services to them, and we’re the preferred development partners for over 20 UK agencies of all flavours. Sometimes, we’re fully part of the team – fully white labelled – with phone numbers and email addresses to match. Other times, we’re just introduced as the digital partners. Either way, we’ll make you proud.
Our services for agencies include:
Technical consultancy and viability scoping during pitch and design phase
Budget estimation and recommendations for upsells
Development representation at your pitches (and we pitch well)
Functional Specification creation and refinement
Optional dedicated staff members and project managers
Let’s talk about agency partnerships
We’re always looking for new partners to work with – them on our books and us on theirs. So if you’re looking for a development partner that really delivers then let’s chat.
If you just want to make a one-off introduction, then you can always benefit from our referral scheme.
Our Agency Partnerships Process
Our Perfect Partner
We want to work with other businesses like ours:
Shares our philosophy of staying specialist and is an expert in their field
Based in London or South East England
Wants to build a long-term relationship
Offers services that we don’t: design, video, SEO, social, marketing, PR, IT, Branding, Email, PPC, CRO etc.
Ideally, you’ll already have partner agencies that you work with, allowing further referrals across our respective networks.
Let’s swop business cards or set up a call to start the process
We’ll meet in person to answer the age-old question: are we right for each other? We’ll learn about each others’ businesses, our teams, credentials and pricing model and discuss any fears and potential benefits. If you’re a creative agency, we’ll discuss the best ways to share designs with us.
We always prefer to put a partnership agreement in place where possible, especially where personal data could be exposed. We’ll swop creds decks to ensure we have the latest info on your greatest work.
And from then on, monthly
We’ll catch up regularly, over coffee, beer or email, endeavouring to make regular introductions to each-other. Each project and introduction will be reviewed jointly for successes and failures, and we’ll always look to improve what we do.
Getting the Right Fit
We’ll only refer clients and projects that we believe are best suited to a specific agency. Having the right cultural approach and fit for the client is paramount. Generally, our clients are:
Established businesses and organisations with £1-10m turnover
Ambitious and looking for growth and innovation
Have a marketing manager and often a marketing team